$99 per studyNo subscription required.

Automated consumer research.
Built around your question.
$99.

Enter a website or bring a document. We draft your audience and questions automatically. You review the setup, then we run your study and deliver the data, results and report.

Patented behavioral models. Powered by Simsurveys models trained on real consumer research. Your study uses model-generated responses.

Start with a website

We’ll suggest three research ideas. Review and edit the direction before running your study.

Free to explore. No account needed. A complete study costs $99.

Have a document instead? Continue to study setup to add your brief or file.

  • Audience and questions drafted for you
  • Executive summary, charts & audience comparisons
  • Individual modeled response data, full results & downloads

Patented behavioral models informed by real consumer research. How it works

From a completed studyNaming research
Oat-latte naming study

Which oat-latte name ranks first?

Morning Cloud38.8%
Silken Oat34.4%
Golden Oat26.8%

Morning Cloud leads the first-place rankings. See how the names compare across the full study.

October 15, 2026 · 250 model-generated responses

Inspect the questions, results & data

HOW IT WORKS

From your website
to your next study.

We use your website to suggest three study ideas. Choose a direction, review the audience and questions, then run your study when you’re ready.

  1. Share your website or idea

    Find a free study idea, or tell us what you want to learn.

  2. Review what we draft

    We suggest the audience and questions. You can edit them.

  3. Run your study. Explore the findings.

    Your $99 study brings the answers together in clear charts and a summary.

Individual data. Full results. Your report.

$99 per study

No subscription required.

250 modeled responses. Up to 10 questions. A study tailored to your audience, with questions you can review and edit.

Findings
An executive summary and results for every question.
Comparisons
Overall results and comparisons across audience groups.
Downloads
Individual modeled response data and results in Excel and CSV files for your own analysis or to share with your team.
EXAMPLE STUDYEXECUTIVE SUMMARY
Inside the oat-latte study

From the executive summary

The clearest signal from this study is that concept appeal is strong and purchase intent is encouraging, but no single candidate name dominates decisively — the three names are closely clustered in preference.

October 15, 2026 · 250 model-generated responses.

Read the full study · No login required

Built on real consumer research.

InstaSights uses Simsurveys’ patented behavioral models trained on millions of survey responses to explore consumer attitudes and choices. The models generate responses for your study, so you can research a decision without recruiting a new panel.

Use the findings to compare options and make informed decisions. Explore the validation evidence and how to interpret your results.

Read the methodology

BEFORE YOU BEGIN

Frequently asked questions

Contact us
How are study responses produced?

InstaSights uses AI models licensed from Simsurveys to model how consumers would answer your questions. The models are trained on millions of survey responses. New participants are not recruited for each study. Explore the approach and validation evidence on our methodology page.

What does a $99 study include?

A standard study includes 250 responses, up to 10 questions, an executive summary, overall results, group comparisons, and downloads in Excel and CSV.

Do I need to know how to write a survey?

Start by describing what you want to learn. InstaSights proposes an audience and questions for you to review and edit before you confirm the study.

Can I run just one study?

Yes. A single study is $99, with no subscription required. See what’s included in your study.

Start your study

One complete study for $99